I’m Paul Geller

AS AN ENTREPRENEUR WITH TWO EXITS, I’m intimately familiar with the changing needs of organizations as they grow. I’ve spent time as a Washington lobbyist during the music streaming wars, headed marketing and communications at two venture-funded startups, twice ran technology industry trade groups, and once ran New Media Strategy for a US Presidential campaign.

I grew up in the early days of the internet on BBSs and IRC. At age 16 I was caught reprogramming a BP gas pump and received a lifetime ban from the company’s properties. From then on, it was the straight and narrow. I’ve used my instinctive understanding of the scaffolding of the internet to take advantage of trends before they become saturated and build technology that captures value quickly.

I sold, my first two companies and now I spend my time on my passion project, Basbas, while I work with consumer businesses to help them with the nuts and bolts of building a sustainable business in a fraction of the time, for a fraction of the cost.

THE SOLUTIONS EXIST

They just aren’t getting to the people who need them most.